Allison Transmission - International Show Program 2009-2010
Allison Transmission’s International Show program is immense covering all corners of the globe. From China to Brazil, Allison’s market extends in construction equipment transmissions to military applications. While working in conjunction with Allison’s chosen International exhibit provider, Centric’s role was to provide a branded design style that allowed them to consistently display their products in all markets. The resulting direction has given Allison a more dynamic presence while allowing their clients to learn more about their product.
